Primary Care Notebook

In collaboration with OmniaMed Communications

Launched in the UK, Primary Care Notebook (PCN) is a clinical reference tool that is used by tens of thousands of professionals worldwide on a daily basis. The site comprises more than 30,000 clinical reference articles, making it an indispensable consultation aid.

For a number of years, GMD has been responsible for all digital marketing efforts for PCN, including the development of complex social media adverts and easy-to-understand Google Ads. Additionally, our creative team has developed a range of animations, strategically highlighting the significance of PCN in the daily operations of general practitioners.